World PI Week Campaign 2021
Digital innovation is two key words underpinning 2021´s World PI Week campaign for all PID Stakeholders. IPOPI saw its NMOs launch social media campaigns, webinars, live streams, drawing contests, educational videos, photo contests, virtual runs, letter-writing campaigns to policymakers, and much more.
Impacted by the COVID-19 pandemic, WPIW 2021 was focused on three themes: 1) Plasma availability; 2) Patient safety and protection – focus on vaccination; 3) Quality of life and health outcomes.
The themes were touched upon in various ways, for example in the campaign teaser videos and in the WPIW Talks podcast launched during the campaign week. The campaign also saw an increased engagement from key opinion leaders, mentioning the need for policymakers to ensure plasma supply so that patients with PID have access to their live-saving treatments, ensuring a good quality of life.
Check here the WPIW 2021 campaign report.